Aston Martin is building luxury condominiums
October 24, 2017 - Miami
Aston Martin, the luxury car brand known for its appearances in the James Bond franchise, is moving into real estate with a 66-story condominium complex in Miami.
The tower, which will finish construction in 2021, will hold 391 residences that will cost between $600,000 and $50 million according to businessinsider.com.
The property is designed like a “bold sail-shaped building” and Aston Martin has partnered with G and G Business Developments, a global property developer for the project
Residents will have access to a spa, beauty salon, barber shop, art gallery, boxing gym, virtual golf room, spin studio, and two movie theatres.
“Aston Martin is on a growth trajectory globally and across the United States,” chief marketing officer Simon Sproule said at the ground-breaking ceremony, according to a statement.
The apartment project “forms an important part of that growth story and of our desire to bring our brand to new audiences across the world.”
The residential tower is one of the biggest projects in Aston Martin’s branding push, which also involves Project Neptune, a luxury mini-submarine concept unveiled last month.